|
24 March 2003
LookSmart
Lowers Pay Per Click Pricing
Pay Per Click
directory LookSmart has announced a number of "enhancements" to
their Small Business LookListings
this week, including a considerable price reduction. Changes include:
-
The ability to assign your own tracking URLs to your LookSmart listings.
(Currently a free service for listings purchased on or before March 18, 2003.)
-
The ability to configure personalized campaign reports and export them to Excel and
PDF.
-
Reduced fees: Add new listings for USD29 and update existing listings for
USD19 (previously USD49 each).
-
The ability to organize your listings into multiple campaigns and accounts for advanced control and flexibility.
-
The ability to set budgets by campaign rather
than by account or listing.
-
The provision of multiple logins for the same
Small Business Listings account.
|
It seems LookSmart
have finally listened to feedback from advertisers and webmasters about the
need for more transparent click tracking and reporting. Or have they? A new FAQ
area has been set up to answer questions advertisers might have about the
changes. Judging by the number of FAQs devoted to click tracking, LookSmart
have received or are expecting many questions about how this new feature
works. |
|
Back to our Daily
Search Engine News Blog
Enter your email address below to subscribe to our FREE search engine newsletter:
Send Page To a Friend
|
